About us
💛 Welcome to AsteyaVilla
Hey there, beautiful soul!
I’m Disha, the founder of AsteyaVilla — and if you’ve landed on this page, first of all… thank you. I’d love to share a little story behind how this journey began.
🎂 It All Started with a Birthday Wish...
One day, I was scrolling through jewelry sites, hoping to treat myself to a birthday gift — something elegant, meaningful, and… well, budget-friendly. But guess what?
Most of the semi-fine jewelry I found felt either way too overpriced or simply out of reach for something I’d wear every day. And that’s when the lightbulb went off .
"Why isn’t there a jewelry store that offers affordable, semi-fine, high-quality pieces in Canada?"
And just like that… AsteyaVilla was born!
'Asteya' is derived from the Sanskrit word and is a philosophy in Yoga which means being honest, and being satisfied with what you have.
In 2023, I launched AsteyaVilla, a proudly Canadian online jewelry boutique that brings you affordable semi-fine jewelry — think gold vermeil, sterling silver, gold-filled, and gold-plated treasures - all designed to look and feel amazing, without costing a fortune.
💫 What Makes Us Different?
No middlemen. No crazy markups. No compromises. We work directly with manufacturers, which means you get gorgeous, hypoallergenic, high-quality jewelry at prices that actually make sense. Whether you're stacking dainty rings or hunting for timeless earrings, there’s something here for every mood, moment, and milestone.
A Little Tribute...
This store is also my heartfelt tribute to my mom—and moms everywhere. Her unconditional love, strength, and sacrifices inspired me to build something meaningful and full of joy.
So, AsteyaVilla is not just about jewelry. It's about celebrating mother's unconditional love and their sacrifices.
I truly hope you find something here that makes you feel special, confident, and beautifully you. Explore the collection below and shop knowing you're supporting a small dream with a big heart. 💛
With love from Toronto,
Disha Gupta
Founder of AsteyaVilla 💛